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Email Campaign Builder: Design and Send Professional Campaigns
12 min
overview the enhanced email campaign builder empowers you to create stunning, professional email campaigns with complete visual control and real time editing capabilities design campaigns that drive engagement and deliver your message with impact using our intuitive wysiwyg editor the problem we solved event organizers struggled with limited email design options that often resulted in unprofessional looking campaigns and time consuming workarounds many found themselves guessing how their emails would appear to recipients, leading to formatting issues and reduced engagement rates our solution the enhanced email campaign builder provides a comprehensive visual editing experience with real time preview, advanced formatting options, and seamless image integration create campaigns that look exactly as intended across all devices and email clients how it works getting started navigate to email & sms in your dashboard click create campaign to launch the enhanced editor choose your campaign type and target audience begin designing with the visual wysiwyg editor building your campaign add your content use the rich text editor to craft your message with full formatting control insert images drag and drop images directly into your campaign or use the embed function format text apply bold, italic, underline, and choose from multiple font sizes and alignments create lists add bulleted or numbered lists for better content organization preview in real time see exactly how your campaign will appear as you design test your campaign send test emails to verify formatting and content before launch key features 🎨 visual wysiwyg editor design with confidence using our "what you see is what you get" editor no more guessing how your emails will look – the real time preview shows exactly what your recipients will see 📝 advanced formatting options feature description use case rich text formatting bold, italic, underline styling emphasize key information multiple font sizes various text size options create visual hierarchy text alignment left, center, right, justify professional layout control lists bulleted and numbered lists organize information clearly 🖼️ enhanced image integration upload and embed images directly into your campaigns with intuitive resizing controls perfect your visual layout with precise image positioning and sizing campaign performance metrics track your campaign success with comprehensive analytics metric description benchmark open rate percentage of recipients who opened your email 20 25% industry average click rate percentage who clicked links in your campaign 2 5% industry average engagement time average time spent reading your email 10 30 seconds optimal device breakdown desktop vs mobile opens optimize for 60% mobile best practices write compelling subject lines keep subject lines under 50 characters and include action words that create urgency or excitement optimize for mobile over 60% of emails are opened on mobile devices use single column layouts and ensure text is readable at 14px minimum include clear call to actions place your primary cta button above the fold and use contrasting colors limit to one primary action per email test before sending always send test emails to yourself and team members across different email clients (gmail, outlook, apple mail) maintain brand consistency use your organization's colors, fonts, and logo placement to reinforce brand recognition and trust segment your audience create targeted campaigns for different attendee groups (vips, general admission, sponsors) for higher engagement rates time your sends strategically send campaigns tuesday through thursday between 10 am and 2 pm for optimal open rates troubleshooting symptom likely cause quick fix test email not sending cached browser data or temporary server issue clear browser cache and try again after 5 minutes images not displaying image file too large or unsupported format resize images to under 1mb and use png, jpg, or gif formats formatting looks different in preview browser compatibility or css conflicts use save draft and reopen editor, or try different browser draft won't open in editor corrupted draft data navigate to drafts, delete problematic draft, and start fresh spacing issues between elements rich text editor formatting conflicts use clear formatting button and reapply styles manually faq q can i save my campaign as a template for future use? a yes! after designing your campaign, click save as template before sending access saved templates from the templates tab when creating new campaigns q what's the maximum file size for embedded images? a images should be under 1mb each for optimal loading speed the editor will automatically compress larger images while maintaining quality q can i schedule campaigns to send later? a absolutely! after designing your campaign, choose schedule send and select your preferred date and time campaigns can be scheduled up to 30 days in advance q how do i ensure my emails don't end up in spam folders? a avoid spam trigger words (free, urgent, !!!), maintain a healthy text to image ratio (80/20), and include your physical address in the footer q can i edit a campaign after it's been sent? a sent campaigns cannot be modified, but you can duplicate them to create updated versions always use send test email to review before final sending q what email clients are supported for preview? a the editor previews are optimized for gmail, outlook, apple mail, yahoo mail, and mobile clients test emails will show how your campaign appears across these platforms 💡 pro tip create a campaign checklist including subject line review, mobile preview, test send, and link verification to ensure consistent quality across all your communications need more help? having trouble with the email campaign builder? our support team is here to help you create campaigns that drive results contact support support\@sweatpals com